Reebok Easytone SIS - Harrods

• Client: Reebok

• Location: Harrods, London UK

• The global success of the easytone product range had led Reebok to be invited to take space within the high profile and newly updated Harrods sports floor.
• We worked with Reebok UK to design a totally bespoke easytone Shop in Shop perfectly tailored to meet the capacity and style of the sold in ranges.
• Whilst ensuring our design was still respectful of the global brand ID, we maximised impact by using animated EL posters, led illumination. We also added a hidden stock room to ensure service was always swift and used magnetic printed colour panels and graphics for easy change over.
• Acting as key liaison between Reebok and Harrods, we presented the designs and gained all key stage approvals on behalf of Reebok, project managing the design, budgets and scheduling of the whole project.
• In house we created the 2D plans, technical drawings and colour 3D visuals to support all aspects of the project from initial surveys and client approval presentations, through to production and installation.
• To provide Reebok with a fully turnkey solution, we also managed all 3rd party vendors including fixture production, graphics EL poster manufacture, fire safety, sprinklers, electrical and hoardings
• The project was delivered on time and within budget, to a very high standard with all parties being very satisfied with the final outcome.

You can contact Tony Read Consulting via email (info@trconsulting.co.uk), using the contact form on the left or by calling us on 0208 335 5980.

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